Archive for December 4th, 2008
Got a Problem?
by Martin-Luc Archambault
We’ve always been coming up with cool ideas of products that we like to think people would really need. In the past, we’ve usually been too swamped working on other projects to develop even a fraction of these new ideas. The result is that we missed out on a few amazing business opportunities that others executed on and that became great successes.
It’s commonly said that for a startup to be successful, the stars need to be aligned. In theory, that means a lot of things, including a fantastic team with a great idea and a real market. We think the toughest thing to nail down is what makes an idea “great”. We don’t have the perfect answer to that, but after much reflection, we are now convinced that no idea can be great if it doesn’t really solve a market problem. continue reading…
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